This is the only thread that mentions ShopWise:-
in Businesses, Products & Services
Started by aussiedon, 06 Sep 2011
ShopWise is owned by Rustan’s Supercenters, Inc. (RSCI),
As it is Locked for some reason, I am starting a new Thread about ShopWise, under
Food, Grocery Shopping, & Restaurants
This seems appropriate Section, since there is Food, Grocery, Shopping, and Resteraunts (bit like a miniture Ayala Terraces, but without having to travel into the City, for those living in Basak and further beyond, heading South.
Rustan's Supercenters, Inc. (RSCI), a member of the Rustan Group of Companies, was founded in 1998 at the height of the Asian Economic Crisis. It was the Rustan Group's first major foray into the discount-retailing segment through an adapted European style hypermarket called Shopwise. RSCI pioneered the hypermarket concept in the Philippines.
Armed with the vision of providing Quality for All , the Company sought to make the renowned Rustan's quality accessible to all, especially the middle and working class. Its mission is to create a chain of supercenters or hypermarkets, which is the most preferred one-stop shop destination for fulfilling the basic needs of the Filipino family.
Rustan's decision to diversify into hypermarkets was borne out of manifest opportunities brought about by fundamental changes that have been taking place in the Philippine market: a burgeoning middle class; increasing value consciousness across various income levels; and new geographical market opportunities that are best served through discount retailing operations. RSCI developed and opened the first hypermarket in the country in November 29, 1998 in Filinvest Alabang. It now operates nine hypermarkets and is set to open its first branch in Cebu on February 17, 2012. Rustan's Supercenters also operates the Rustan's chain of supermarkets.
The highly successful Shopwise brand pioneered the hypermarket concept in the Philippines 14 years ago and is known for its affordable quality, everyday freshness, budget-friendly variety and fast, friendly and fun service. Millions of customers have made Shopwise their shopping destination of choice because it is the most comfortable, practical and efficient place to shop for a complete selection of fresh goods, groceries, clothes, toys and home accessories all under one roof. Value- conscious customers flock to Shopwise to enjoy its attractive prices, wide aisles, clean surroundings, quality merchandise and the overall shopping experience.
ShopWise is a little further South than the new FOODA (that was some yet another DIY Store before), and now SHOPWISE that opened recently (2nd March?).
We now have another reason not to venture all the way into Cebu for the Malls of Ayala and SM, if Robinsons or Gaisano Grand Fiesta Mall, Tabunok, does not provide for all our wants and needs.
Traveling to Basak, San Nicolas along N. Bacalso Avenue, near Jolibee, now gives new FOODA (that was some yet another DIY Store before), and now SHOPWISE that opened recently (2nd March?). ShopWise is a Hypermarket concept by Rustans Group.
I am sure glad we did NOT go on the Grand Opening on 2nd March..
The first Shopwise outside Manila opened on March 2, 2012, in Cebu. Located along N. Bacalso Ave., Basak San Nicolas, Cebu City, the supermarket is owned and managed by Rustan’s Super Centers, Inc. (RSCI), a member of the Rustan Group of Companies.
Image source: Shopwise
What makes Shopwise different from other supermarkets in Cebu? “In a nutshell, Shopwise Cebu offers customers a wide array of quality merchandise at affordable prices, fast and friendly service, and a fun-filled shopping experience,” Frances J. Yu, vice president for marketing, told the media.
Compared to Rustan’s Supermarket, which is the company’s upscale store that offers signature products, Shopwise sells more locally-made merchandise, catering to the middle-income market. Carrying approximately 30,000 products varying from the modern wet market, full-line supermarket and general merchandise, the two-storey hypermarket has a gross floor area of 17,707 square meters.
When you enter Shopwise, you will be greeted by a light, cheerful and roomy ambience. As you move through the store, you will instantly notice its practical layout and spacious aisles that will allow one to easily find what they need. Because it is clean and organized, shopping will indeed be a breeze. Individuals can smoothly buy everything they need and want in one shopping trip while using one shopping cart. They pay for everything once at any of the 18 cash registers. The Shopwise crew ensures that all their customers are served in a fast and pleasant manner.
Having initiated the modern wet market concept inside a supermarket, Shopwise takes pride in letting buyers feel like they are shopping in a clean, open-air market with its wide variety of fresh meat, vegetables and fruits at affordable prices.
Adding to the fresh produce, groceries and wide range of merchandise, Shopwise also offers new meal solutions and food concepts to its shoppers. First, they have the Salad Medley Station where customers can indulge in fresh-cut fruits stored neatly in clear hygienic containers. For fast casual dining, they can have affordable and delicious meals inside the supermarket’s Mongolian Stir-Fry. On the other hand, the Soda Fountain is a fascinating ‘50s style diner that serves mouth-watering burgers, hotdogs and fries.
The hypermart also sells an assortment of home appliances and equipment, as well as trendy clothes, shoes and accessories.
Shopwise promises fun-filled shopping with its regular events and promotions. As an opening treat, Shopwise Cebu customers enjoyed buy-one-take-one offers on selected grocery items and other merchandise from March 2 to 4. The Save Big leaflet that comes out every 10 days is the customers’ guide to the store’s promos.
For shoppers to enjoy freebies, rebates and exclusive offers, Shopwise has a loyalty card called the Wise Card. To join, applicants need to be at least 18 years old. After completely filling out the application form and presenting one valid ID with picture, they have to pay an application fee of Php200 or present accumulated receipts worth Php5,000. Every time a customer earns 10,000 points, they may claim their promo voucher or electronic gift certificate worth Php100.00.
Image source: Shopwise
Rustan’s Group first came to Cebu when it opened its department store and supermarket along Mango Avenue in 1881. There are currently two Rustan’s Supermarkets in Cebu, located at the Ayala Center Cebu, and Paseo Arcenas in Banawa.
RCSI was founded in 1998, during the peak of the Asian economic crisis. Aiming to make the well-known Rustan’s more reachable to the middle and working class, the Rustan Group developed a discount-retailing section through an adapted European style hypermart they called Shopwise. Its mission is “to create a chain of supercenters or hypermarkets, which is the most preferred one-stop shop destination for fulfilling the basic needs of the Filipino family.”
Rustan’s move to branch out into hypermarkets was inspired by three essential changes taking place in the Philippine market: (1) a growing middle class, (2) rising value awareness of diverse income levels, and (3) new geographical market prospects that Rustan’s believes are best served through discount retailing operations. Since the opening of the first Shopwise in Filinvest Alabang in November 1998, RCSI currently has a total of 10 hypermarkets.
After the opening of Shopwise in Basak, the company plans to open at least three more hypermarkets in three years here in Metro Cebu. Some potential locations include Mactan, Mandaue, at the South Road Properties (SRP) and in the northern and southern parts of Cebu. For those interested, putting up a single Shopwise store costs about Php300 million.
Shopwise Cebu is open from 8 a.m. to 10 a.m. daily. For more information, visit www.shopwise.com.ph or visit their Facebook page at www.facebook.com/shopwisesupercenters.
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Cebu Business Rustan Group to open more Shopwise hypermarts in Cebu
By Ehda M. Dagooc (The Freeman) Updated February 18, 2012 12:00 AM
CEBU Philippines - Rustan Group of Companies, through the Rustan’s Supercenters, Inc. (RSCI), is eyeing at least five possible locations for its community-based hypermart arm—Shopwise, in Metro Cebu.
Following the opening of its first two-story Shopwise hypermart in Cebu located at Cebu South Road in Basak, RSCI president Bienvenido “Donnie” Tantoco said that Mandaue, Mactan, and somewhere in the northern part of Cebu, farther south, and probably an outlet at the South Road Properties (SRP).
With the opening of at least five more Shopwise hypermarts in Cebu, the company may easily incur an estimate of P1.5 billion in investments, considering that opening of one outlet would require an average investment of P300 million.
The Cebu outlet, will be opened commercially on March 2. Tantoco said the opening of Shopwise here will pioneer the trend of community-based retailing, bringing grocery and shopping essentials nearer to the community.
Unlike its Rustan’s Supermarket outlets, Shopwise sells more of locally-made products and caters to middle market. Rustan’s Supermarket on the other hand, is targetting to the sophisticated, affluent working mothers, or the high-end customer based.
According to Tantoco, the Rustan’s decision to diversity into hypermarkets was borne out of manifest opportunities brought about by fundamental changes that have been taking place in the Philippine market: a burgeoning middle-class; increasing value consciousness across various income levels; and new geographical market opportunities that are best served through discount retailing operations.
In the long term, the company plans to open more Shopwise hypermart concepts in the Southern Philippine market, including its existing plan to open one outlet in Cagayan de Oro City within this year.
“We are bullish of the Southern Philippine market. We come in as a fleet and start it with Cebu,” Tantoco said in an interview.
Rustan’s Group entered the Cebu market with its department store and supermarket then located at Mango Avenue in 1981. Today, there are two Rustan’s Supermarkets in Cebu, one located at the Ayala Center Cebu, and in Banawa.
According to Tantoco, the retail trend now is going community-based and regional expansion at both levels.
RCSI, a member of Rustan’s Group was founded in 1998 at the height of the Asian economic crisis. It was the Rustan Group’s first major foray into the discount-retailing segment through an adapted European style hypermart called Shopwise.
Its mission is to create a chain of supercenters or hypermarkets, which is the most preferred one-stop-shop destination for fulfilling the basic needs of the Filipino family.
RCSI developed and opened the first hypermarket in the country in November of 1998 in Filinvest Alabang in Manila. It now operates nine hypermarkets and is set to open its 10th outlet in Cebu on March 2, 2012. (FREEMAN)
We went to SHOPWISE today, for the 1st time, and there are some very good Promos, like Buy 1, Get 1 Free
Frozen Pangasius (Cream Dory) was one of the cheaper alternatives as white fish substitute for COD, suitable cooked in a Beer Batter, with .chunky CHIPS. But when you get 2Kg for the price of 1Kg, it becomes even better value.
Same with Chicken Thighs, and other such Buy 1, Get 1 Free Promo items, getting 50% Discount means ones money goes further (or you can feed more attending our Granddaughter Anzhelica Kate's 2nd Birthday Party for thee same Budget)
There is also a lot of Eating Places within ShopWise.
We tried their Mongolian Barbeque for Php149 (add what you like but the staff add the '3 x Toppings' of your Choice (Shrimp / Pork / Chicken / Beef etc) Extra Toppings are Php20.
Mooon Cafe is opening a Branch there also.
Edited by David_LivinginTalisay, 18 March 2012 - 1:02 AM .